Angelina Jolie’s Jewelry Line: “Chic and Contemporary”

You’ve seen the serious sparklers, but just what went into the creation of Angelina Jolie‘s new jewelry line, Style of Jolie? “She has been involved, every step of the way,” jeweler Robert Procop tells PEOPLE. “She wanted to create some beautiful art around jewels with the mission of helping children.” Jolie and Procop, who’s styled the actress in the past, started the project in August of 2010, creating storyboards, researching gems and metals and considering various designs. “Angelina has a very classic style. She is very chic and contemporary,” Procop explains. “[The collection] is what she enjoys wearing on the red carpet, but also what she enjoys wearing when she’s at home. It’s also what she enjoys giving as a gift.” In fact, at Christmas, Brad Pitt gifted Jolie with a bracelet similar to the the five-row white quartz tablet bracelet (above) after seeing her design. Another piece the actress particularly loves is the Angelina Jolie exceptional emerald necklace (above), containing 44 green gems totaling 103.48 carats. “It’s probably one of the finest collections of cushion emeralds ever assembled,” Procop says. “The stones are just so bright.” Though the line — which features pieces starting at $4,000 and benefits the Education Partnership for Children of Conflict — is only available to private clients at the moment, Procop hints that later this year, a more accessible retail version will hit the market. But for now, the jewels are hitting the road: after a short stint in Beverly Hills, they’ll move on to a gallery in Monaco for about two weeks. Seems they’re following in the footsteps of their jet-setting creator! Tell us: What do you think of Jolie’s jewelry line?

Angelina Jolie Launches Jewelry Line for Charitable Cause

American actress and humanitarian advocate Angelina Jolie, together with designer Robert Procop, has just launched a jewelry line called Style of Jolie, in Hollywood, according to eOnline.com.

The collection is on display at Juliens Gallery and Auction House in Beverly Hills, Calif. Darren Julien, CEO, and Martin Nolan, Executive Director of the gallery said they are very proud and excited to be associated with the charity venture.

The items are for sale and displayed in high-end, museum quality exhibition style for invited guests only. The line is made of yellow and rose golds with gems as a centerpiece. The collection has been very well received from visitors and the designer hopes to facilitate everyone who is interested in experience the line.

Procop mentioned on his website that each piece in the range is unique and of high quality. The pair have been in plenty of charity work for children with proceeds from this collection to benefit children in need of education.

“What we’re showing here is a collection that Angelina and I have been working on for the last nine months,” Procop said in the VDO clip on the gallery’s website.

“This is a collaboration between Angelina Jolie and myself in designing beautiful jewels as a piece of an art form,” said the artist, “... our main mission is helping children in crisis by educating children around the world."

According to Procop’s website, he is a jewelry designer famous for his exclusive custom work among Hollywood A-listers and royalty around the world.

Procop has shops in Beverly Hills, Geneva, and Hong Kong. He has been an active supporter of charities for underprivileged children, including those impacted by domestic violence, and Angelina Jolie’s global charitable efforts to help children in conflict.

Angelina Jolie first became interested in worldwide humanitarian issues while filming Tomb Raider in Cambodia in 2001. She turned to the United Nations High Commissioner for Refugees (UNHCR) for more information and has since become involved in promoting humanitarian causes.

She became a Goodwill Ambassador for the organization in 2001, and has received wide recognition for her efforts. In 2003, she was the first recipient of the newly created Citizen of the World Award by the United Nations Correspondents Association. In 2005, she was awarded the Global Humanitarian Award by the UNA-USA.

Jolie is also known as one of the world’s most attractive women, with a successful acting career, and has received an Academy Award, two Screen Actors Guild Awards, and three Golden Globe Awards. Jolie is married to Brad Pitt with six children.